Countdown components Phone Number List are often used in interaction design to express the start/end of activities or important props, rewards, etc. of activities. By creating scarcity within a limited time, users Phone Number List have a sense of loss that desires and opportunities are fading away, and then motivates user behavior. The psychological principle that countdown promotes Phone Number List user behavior comes from scarcity and desire, loss and avoidance , both of which are negative behavioral motives . Compared with positive behavioral motives, they will make users feel uncomfortable, and people will try to eliminate them.
Acting out of discomfort, however, this motivation is more effective in motivating the behavior. "In most cases where statistics a Phone Number List[/ur] available, people Phone Number List estimate the value of 'losing something' twice as much as 'getting the same thing'. - Daniel Kahneman". Of course, because it is a negative motivation, we must also pay attention to the reaction caused by the abuse of components. The countdown component generally Phone Number List includes a description field (optional), Phone Number List an auxiliary icon (optional), and a countdown part, which can be clearly defined in combination with the scene. It is also expressed in words, which are not common and are not discussed. 2. Examples .
Design points 3.1 Invalid state after countdown This is the most common countdown usage scenario in operational activities, Phone Number List which means that after the countdown time ends, the status of the corresponding element changes from available to unavailable. It exploits people's ' loss aversion Phone Number List ' mentality, where we think that something (that we have or could have had) is about to pass away and there is a biological urge to avoid it. Using a countdown to show the fading state Phone Number List of the opportunity, gradually strengthen the user's 'loss escape', which can promote user action. Of course, when the user takes action, it is necessary to ensure that the process is simple and the operation is convenient, so that the user can smoothly eliminate this psychological discomfort.
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